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1 Jul

Customer Experience: The Role of AI

At the end of the day, having a complete view of the customer's interactions with your brand and the ability to use the data to drive insights about that customer, will lead to a better customer...

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24 Jun

New at NaviStone June 2020

Author: Megan Rainey

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Direct Mail

Get the scoop on what's new at NaviStone®

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17 Jun

NaviStone June News Roundup 2020

What a quarter. While most are navigating work from home, helping kids stay on track with online schoolwork and adjusting to how exactly to wear a mask in public, below is a quick overview of the...

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10 Jun

Six Suggestions for Building Trust with Customers When It Comes to Their Data

With CCPA enforcement on track for July 1, 2020, let's take some time to rehash ways to build trust with customers when it comes to their data. [Spoiler Alert] In addition to notice and choice, we...

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3 Jun

Ask the Snail! Non-Promotional Pam

Author: Lori Paikin

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Direct Mail

Have a burning question about Direct Mail that you've been longing to have answered? Ask Zippy! Zippy the Snail has been in the field of marketing since its inception. His wisdom is unmatched to...

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20 May

Infographic: Retargeting by Channel

Author: Megan Rainey

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Direct Mail

In marketing, the practice of retargeting can be executed via digital, email and direct mail. Curious about how they stack up? Check out this Infographic to learn the apples to apples (to apples)...

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13 May

Ask the Snail! Puzzled in Pennsylvania

Author: Lori Paikin

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Direct Mail

Have a burning question about Direct Mail that you've been longing to have answered? Ask Zippy! Zippy the Snail has been in the field of marketing since its inception. His wisdom is unmatched to...

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30 Apr

Top Considerations for Retargeting by Channel

Author: Lori Paikin

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Direct Mail

Retargeting has become a staple ingredient to most marketing strategies today. When evaluating your choices of retargeting across channels, be sure to keep these considerations in mind.

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23 Apr

Is Newer Better?

Our guest blogger this week is Olivia Tyson. Olivia is finishing up her Sophomore year at the University of Cincinnati where she is pursuing a major in Arts in Communication with a Minor in...

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16 Apr

Intent & Motivation: The Key to Connections

Now more than ever, understanding consumer intent and motivation is critical to connecting with your customers. These two assets will push your brand further with brand loyal advocates. Tune into...

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