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3 Jun

Ask the Snail! Non-Promotional Pam

Author: Lori Paikin

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Direct Mail

Have a burning question about Direct Mail that you've been longing to have answered? Ask Zippy! Zippy the Snail has been in the field of marketing since its inception. His wisdom is unmatched to...

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20 May

Infographic: Retargeting by Channel

Author: Megan Rainey

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Direct Mail

In marketing, the practice of retargeting can be executed via digital, email and direct mail. Curious about how they stack up? Check out this Infographic to learn the apples to apples (to apples)...

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13 May

Ask the Snail! Puzzled in Pennsylvania

Author: Lori Paikin

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Direct Mail

Have a burning question about Direct Mail that you've been longing to have answered? Ask Zippy! Zippy the Snail has been in the field of marketing since its inception. His wisdom is unmatched to...

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30 Apr

Top Considerations for Retargeting by Channel

Author: Lori Paikin

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Direct Mail

Retargeting has become a staple ingredient to most marketing strategies today. When evaluating your choices of retargeting across channels, be sure to keep these considerations in mind.

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9 Apr

Podcast — Let's Get Physical

Author: Lori Paikin

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Direct Mail

In this podcast, Lori, practicing social distancing, sits in the studio by herself, talking with Angie Arnspiger, NaviStone’s head of Business Development about the need to include a physical...

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2 Apr

New at NaviStone April 2020

Author: Megan Rainey

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Direct Mail

Get the scoop on what's new at NaviStone®

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19 Feb

Data Science: A Journey

Author: Dave Cameron

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Direct Mail

Follow one Data Scientist through his winding journey in analytics. Dave Cameron joined the NaviStone team in January of 2020. He comes to NaviStone bringing over 25 years of experience in data...

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12 Feb

Ask the Snail! Cookie Confusion Continued...

Author: Lori Paikin

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Direct Mail

Have a burning question about Direct Mail that you've been longing to have answered? Ask Zippy! Zippy the Snail has been in the field of marketing since its inception. His wisdom is...

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5 Feb

Podcast — Let's Talk Data...

Author: Lori Paikin

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Direct Mail

What percentage of consumers trust the marketing and advertising industry? In this episode of Two Gals and Some Data, join Lori and her special guest as they discuss this answer and the hot...

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22 Jan

CX: The Next Level in Customer Satisfaction

Author: Lori Paikin

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Direct Mail

From the first touchpoint all the way to the perks of your customer loyalty program, Customer Experience (CX) is critical to your overall business. But, how do you ensure you are delivering a...

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