There is no question about the role data plays in the optimization of marketing today. But, most marketers don't realize the huge opportunity available when taking their data-driven approach one...
Read More
There is no question about the role data plays in the optimization of marketing today. But, most marketers don't realize the huge opportunity available when taking their data-driven approach one...
Read More
How should marketers forecast for the year ahead? Check out this week's blog post, "Ask Zippy". Zippy the Snail has been in the field of marketing since its inception. His wisdom is unmatched to...
Read More
With an unprecedented year (almost) behind us, it is no surprise that this past week's retail holiday provided unprecedented results. Take a look at our recap of how the 2020 Black Friday and...
Read More
Have a burning question about Direct Mail that you've been longing to have answered? Ask Zippy! Zippy the Snail has been in the field of marketing since its inception. His wisdom is unmatched to...
Read More
From an October Amazon Prime Day to big box retailer cancellations of Black Friday events, experts are predicting the holiday shopping season is being pushed up earlier than years past. What kinds...
Read More
Have a burning question about Direct Mail that you've been longing to have answered? Ask Zippy! Zippy the Snail has been in the field of marketing since its inception. His wisdom is unmatched to...
Read More
Have a burning question about Direct Mail that you've been longing to have answered? Ask Zippy! Zippy the Snail has been in the field of marketing since its inception. His wisdom is unmatched to...
Read More
