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28 Apr

How to Improve Your Customer Acquisition Game with Intent Data

Author: Megan Rainey

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Intent Data

Gaining additional customers is good for the bottom line, but the reality is that attracting new customers can be costly. It’s all about attracting and converting the right types of customers,...

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14 Apr

Enough About Cookies! Can We Talk About Cake Now?

Author: Megan Rainey

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Data-Driven Marketing

We have all seen the headlines taking over our feeds and inboxes mourning the Death of the Cookie. I don’t know about you, but I need a little less third-party cookie in my diet right now, or at...

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31 Mar

New at NaviStone March 2021

Author: Megan Rainey

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Direct Mail

Get the scoop on what's new at NaviStone

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24 Mar

NaviStone March News Roundup 2021

This quarter, everyone is talking about the third-party cookie shake up by Google, but that's not the only news worth talking about. Grab your coffee and find the corner of your home where you...

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3 Mar

Direct Mail: It's Here to Stay

While most retailers did spend more in the critical holiday season on advertising, it doesn’t mean they reached the consumer. Take a minute and tune into this month's Marketing in a Minute video...

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24 Feb

Podcast — The Demise of the Third Party Cookie

In this podcast, Lori, still practicing social distancing, sits in the studio by herself talking with Head of Product at NaviStone, Jude Hoffner and NaviStone's Chief Technology Officer, Tom...

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3 Feb

Customer Experience and the Human Touch

When we think about customer experience (CX), we often think about how we can use automation to improve the experience. Automation is an important piece of CX, but don’t forget about the impact of...

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16 Dec

New at NaviStone December 2020

Author: Megan Rainey

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Direct Mail

Get the scoop on what's new at NaviStone®

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9 Dec

NaviStone December News Roundup 2020

We are just a few weeks from the end of 2020, what a year. As everyone has adjusted to the COVID impact of retail and working remote, I wanted to summarize four articles from the quarter that...

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2 Dec

2020 Black Friday & Cyber Monday Recap

Author: Megan Rainey

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Direct Mail

With an unprecedented year (almost) behind us, it is no surprise that this past week's retail holiday provided unprecedented results. Take a look at our recap of how the 2020 Black Friday and...

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