Popular Jewelry Website Sees 14x ROAS by Using Direct Mail Retargeting to Convert First-Time Shoppers
This popular jewelry website had an abundance of site traffic but struggled to convert first-time shoppers into customers and re-engage with lapsed customers.
NaviStone worked with them to model and select site visitors showing intent to buy signals and then drive them back to the site to convert through highly individualized and timely direct mail.
The results?
Are you a printer or marketing solution provider and interested in partnering with NaviStone? Email us at risrael@navistone.com.
Planning for 2022? See How Direct Mail Retargeting Converts Multiple Audiences
By now you have heard of the highly responsive marketing channel, Direct Mail Retargeting. But you may be wondering…how do I apply it to my current programs?
Direct Mail Retargeting can be applied to your everyday marketing strategies such as customer acquisition, loyalty programs and more.
Check out several strategies below!
To learn more about all the ways you can apply direct mail retargeting to your marketing strategy, contact us.
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NaviStone on the Run
What’s that phrase? The NaviStone gathers no moss? Our team is proud to have participated in two great races this fall in both Cincinnati and Palm Springs. The Flying Pig Relay took place on October 31st in downtown Cincinnati. Over the last 22 years the Flying Pig program has helped participating charities to collectively raise over $18 million.
Moving a little further Southwest, two members of the NaviStone Client Services team participated in the highly competitive Iron Man Race which took place on December 5th. This race is a display of endurance, commitment and athletic performance. We are so proud of J Bentz and Courtney Schack for completing a 1.2-mile swim at Lake Cahuilla, a bike route out to the Thermal Club racetrack and back through La Quinta to Indian Wells Tennis Garden where athletes finish the competition with a 13.1-mile run through the neighboring golf resort for a total distance of 70.3 miles.
Follow us on Twitter to see what our team is up to this winter! @Navi_Stone
Join our Award-Winning Team: Are you passionate about data and how it’s helping marketers drive outcomes? Are you committed to understanding your customer’s needs and obsessed with solving their problems? At NaviStone, we are expanding our team.
Open roles include:
Interested in applying? Contact Amanda Williams at awilliams@navistone.com.
Find Us at These Events! NaviStone is excited to virtually connect with the marketing community this season. Please join us at the following events- we’d love to meet up!
Interested in meeting up? Contact us here.