While many marketers recognize the potential of direct mail, mastering the art of its production is a different endeavor altogether. It's a realm where creativity meets precision, where the physical meets the strategic, and where every detail matters. To truly understand the inner workings of this marketing discipline, we turn to our two very own industry experts, Nicole Baker and Tonya Johnson, who have not just observed but actively shaped the trajectory in direct mail operation.
As we gear up for the new year, we're all on the hunt for that magic formula to deliver more of the right kind of business to our clients, all while ensuring an exceptional return on investment (ROI). It's like searching for marketing trends with a crystal ball, isn't it?
Tis the season to strategize! As marketers, the holiday season presents a whirlwind of opportunities and challenges. To help you navigate this festive landscape, we've curated five invaluable tips that will elevate your holiday planning game this season. From standing out amidst the holiday buzz to forging lasting customer connections, these tips will be your guiding star as you craft campaigns that shine like holiday lights. So, grab your cup of cheer and let’s dive into the art of holiday planning!
As we journey through the shifting digital era, it's no surprise that marketers harbor concerns about being mis-led or falling prey to deceptive practices. In an environment where rapid change is the norm, ensuring your ability to discern and weave out imposters before they exploit you is paramount! In this blog post, we'll dive into the crucial strategies that empower marketers to identify and fend off imposters.
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Plug in your earbuds to listen to "Two Gals and Some Data," the show that brings together the best of both worlds: insightful discussions on data-driven strategies and the captivating stories of remarkable leaders. Take a listen to our very own Chief Revenue Officer, Lori Paikin, as she teams up for an EXCLUSIVE interview with long time industry veteran, Cheridy Bell, Chief Operating Officer.
Calling all marketers! The time is right to seize these exclusive opportunities offered by USPS. Get ready to take advantage of these unique 2023 discounted promotions from USPS. Check the top USPS discounts.
As we bask in the warmth of summer and bid farewell to the second quarter, it's the perfect time to reflect on all the remarkable moments and achievements we've been a part of this year.
Reflecting on a Remarkable Q2 2023: Top Events and Conferences that Inspired and Connected Marketers across Industries!
We hope you had a fantastic holiday! As we bid farewell to the second quarter of 2023, we wanted to take a moment to share some highlights from the exciting events and conferences that we had the pleasure of attending. These gatherings spanned a wide range of industries, from retail to travel to digital marketing agencies, and offered a wealth of invaluable insights and networking opportunities.
Join us as we dive into the fascinating world of MarTech and explore its transformative impact on businesses across industries. In this blog, we'll unravel the complexities of MarTech, highlight its key benefits, and showcase how it is reshaping the way organizations connect with their target audiences.
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We're thrilled to bring you the highly anticipated Part 2 of our exclusive interview series on Navigating Data Privacy. Join our Chief Revenue Officer, Lori Paikin, as she delves deeper into the complexities of data privacy with renowned legal expert David Bertoni from Brann & Isaacson.