Less than a week after Black Friday, the numbers are in. Despite the challenges of inflation and predictions of tightened budgets, consumers spent a record-breaking $9.12 billion online on Black...
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Less than a week after Black Friday, the numbers are in. Despite the challenges of inflation and predictions of tightened budgets, consumers spent a record-breaking $9.12 billion online on Black...
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In this episode of Two Gals and Some Data, Lori Paikin sits down the NaviStone Client Services Team and discusses the challenges and opportunities on marketers' minds as they prepare their plans for...
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As the new year approaches, we find ourselves in that heavy planning stage - we're gearing up to launch and run *hopefully* successful marketing campaigns. Some of us in the marketing world might be...
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With the impending loss of third-party cookies, how should marketers consider reach and accuracy in their retargeting programs? Check out some points to consider when reviewing your options.
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There is no doubt that the travel industry has been put through a test of resilience over the course of the last few years. It has come out strong and ready to roll, propelled by consumers ready to...
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In the ever-changing data privacy landscape, several laws are set to take effect in 2023 which contain a number of new requirements. We've created a checklist to help you prepare and consider your...
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Soon we will be decking the halls and raising a toast to 2023! But first, let's recap what marketers have been talking about this quarter. In case you’ve missed them, here are the top four articles...
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As we round the corner into Q4 and enter the most anticipated time of year for D2C marketers, let’s take a look at what the experts are saying about the upcoming 2022 holiday season and how...
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Successful brands are listening to their consumers and allocating more funds towards intent-based marketing. To understand this recent change, we must delve into the ever-changing world of marketing.
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