In this week's blog, Dionne Mejer, interviews NaviStone's Chief Revenue Officer, Lori Paikin. Listen in as she discusses her experience in the marketing industry and some of her tried and true...
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In this week's blog, Dionne Mejer, interviews NaviStone's Chief Revenue Officer, Lori Paikin. Listen in as she discusses her experience in the marketing industry and some of her tried and true...
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Wow, 2021 is flying by. I think it’s the momentum in business that we are experiencing at NaviStone and all the good news we are hearing about from our clients. I am seeing close to a dozen job...
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We are halfway through an unprecedented year which followed another unprecedented year and consumers are ready to shop, travel and bounce back from a year in hiding. Take a look at our summary of...
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While there are many contributing factors to maximizing the performance of your direct mail marketing campaigns, if you are not delivering your message to the right audience, you don’t stand a...
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This week's blog post is contributed by guest writer, Chloe Cunningham. Chloe is the Sales & Marketing Intern at NaviStone and an Honor student at the University of Cincinnati, Carl H. Lindner...
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Most modern business is built around peak seasons, but consumers aren’t only buying during your peak season. They are buyers all year round. Take a look at how modern CRM strategies are focusing...
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Quite often, cost often comes up as a deterrent to direct mail. But you can’t look at cost without looking at response. Take a minute and tune into this month's Marketing in a Minute video about...
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Gaining additional customers is good for the bottom line, but the reality is that attracting new customers can be costly. It’s all about attracting and converting the right types of customers,...
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The path to customer acquisition can be tricky, but it's one that is well worth investing in. Check out our Infographic below and learn the 5 steps to mastering the customer acquisition funnel.
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We have all seen the headlines taking over our feeds and inboxes mourning the Death of the Cookie. I don’t know about you, but I need a little less third-party cookie in my diet right now, or at...
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