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Retargeting Realities: How to Identify Imposters and Maximize Your Campaign Impact

Retargeting Realities: How to Identify Imposters and Maximize Your Campaign Impact

As we journey through the shifting digital era, it's no surprise that marketers harbor concerns about being mis-led or falling prey to deceptive practices. In an environment where rapid change is the norm, ensuring your ability to discern and weave out imposters before they exploit you is paramount! In this blog post, we'll dive into the crucial strategies that empower marketers to identify and fend off imposters.

Podcast — Two Gals & Some Data Ft. Cheridy Bell

Podcast — Two Gals & Some Data Ft. Cheridy Bell

 

Plug in your earbuds to listen to "Two Gals and Some Data," the show that brings together the best of both worlds: insightful discussions on data-driven strategies and the captivating stories of remarkable leaders. Take a listen to our very own Chief Revenue Officer, Lori Paikin, as she teams up for an EXCLUSIVE interview with long time industry veteran, Cheridy Bell, Chief Operating Officer.

Event Recap Q2 2023

Event Recap Q2 2023

Reflecting on a Remarkable Q2 2023: Top Events and Conferences that Inspired and Connected Marketers across Industries!

We hope you had a fantastic holiday! As we bid farewell to the second quarter of 2023, we wanted to take a moment to share some highlights from the exciting events and conferences that we had the pleasure of attending. These gatherings spanned a wide range of industries, from retail to travel to digital marketing agencies, and offered a wealth of invaluable insights and networking opportunities.

A History Of Data Privacy

A History Of Data Privacy

In this digital era, where personal information is more accessible than ever, understanding the evolution of privacy regulations becomes paramount. Join us as we traverse the corridors of time, uncovering the key milestones that have shaped the legal developments and paradigm shifts that have influenced how states are working to safeguard consumer data.

Marketing in a Minute — Known VS. Unknown Browsers

Marketing in a Minute — Known VS. Unknown Browsers

Is it possible for brands to connect with unknown browsers after they leave your site? The answer is yes! Retargeting via direct mail is very effective. Digitally Powered Direct Mail is done quickly and delivered directly to their mailbox leaving a long lasting impression. Take a minute to learn how marketers can have a successful retargeting program, and win over unknown browsers today with the ultimate customer experience.