As the back to school season approaches once again, marketers are presented with a golden opportunity to tap into a lucrative market: students. To help marketers make the most of this time, check out these valuable insights and tips on how to create impactful campaigns in 2023.
Bob Adams joined the NaviStone team in late 2022 as Vice President of Business Development, Travel, Transportation & Hospitality. His role includes introducing travel and hospitality marketers to the Digitally Powered Direct Mail solution and improving the performance of their marketing programs. This week's blog, includes a candid Q&A discussion on the opportunities and challenges Bob has overcome in his journey through travel and hospitality marketing over the years that many in marketing can relate to!
Direct mail is making a comeback in the digital age. Learn more about the benefits of direct mail, such as its ability to stand out among the noise of digital ads and the personal touch it can provide.
It is possible for brands to connect with their customers in a more meaningful way, and create the most effective and responsive program available. Take a minute to learn how marketers can now combine the best attributes of each channel for the ultimate customer experience.
Join us on this journey as we delve into the exciting possibilities of generative AI for postcard creative. We will showcase some of the examples of generative AI in action and offer tips and resources for anyone interested in experimenting with this cutting-edge technology.
MaryBeth Moore joined the NaviStone team in late 2022 as Vice President of Business Development. Her role includes introducing retail marketers to the Digitally Powered Direct Mail solution and improving the performance of their marketing programs. This week's blog, includes a candid Q&A discussion on the opportunities and challenges MaryBeth has overcome in her journey through retail marketing over the years that many in retail can relate to!
Customer acquisition is a crucial aspect of any successful business strategy. It's important for marketers to stay ahead of the curve and continuously adapt their approach to attract new customers. In this blog, we'll explore the top 10 customer acquisition strategies for marketers and delve into why customer acquisition is so important in 2023.
Cheridy Bell Joins NaviStone as COO and newest executive team hire
The Super Bowl, one of the biggest events in American culture, is fast approaching and marketers everywhere are gearing up for the big day. This annual event draws millions of viewers from all over the world, making it a prime opportunity for brands to showcase their products and reach a massive audience. From eye-catching advertisements to buzz-worthy commercials, the Super Bowl has become a platform for brands to get creative and showcase their marketing prowess. In this blog, we'll take a closer look at why marketers are so excited about this year's Super Bowl.
In today's digital age, data is a crucial component of any marketing strategy. However, it's important to remember that the data we collect and use belongs to real people, and it's our responsibility to ensure that it's handled in a responsible and ethical manner. Whether you're a seasoned marketer or just getting started, tune into this Marketing in a Minute to learn about navigating the complex landscape of data privacy.