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29 Jan

Whose Data is it Anyway?

Author: Lori Paikin

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Data Contract

With 88% of marketers agreeing that digital privacy will become increasingly important this year, the expectations set on protecting consumer data have never been higher. Check out this week's...

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22 Jan

CX: The Next Level in Customer Satisfaction

Author: Lori Paikin

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Direct Mail

From the first touchpoint all the way to the perks of your customer loyalty program, Customer Experience (CX) is critical to your overall business. But, how do you ensure you are delivering a...

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15 Jan

NaviStone Gears up for Growth in 2020 with Two New Additions to the Leadership Team

Author: Megan Rainey

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Direct Mail

Industry Pros Dave Cameron and Scott Setera Join the Team

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8 Jan

Marketing in a Minute: Online to Offline

When bridging the gap between online and offline, marketers have options. Take a minute to learn about the pros and cons of using cookie-based and IP-based matching when applying identity...

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18 Dec

New at NaviStone December 2019

Author: Megan Rainey

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Direct Mail

Get the scoop on what's new at NaviStone®

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11 Dec

2019 Black Friday & Cyber Monday Marketing Recap

Author: Nicole Haffey

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Direct Mail

With 14 days remaining before the 2019 holiday season officially comes to an end, retailers still have plenty of time to impact sales. Take a look at our recap of how the 2019 Black Friday...

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4 Dec

NaviStone December News Roundup

I wake up each day and look at my to-do list. What fascinates me is that the items all have a common theme, yet are so different from each other. One minute, I’m researching, learning or...

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20 Nov

CCPA: A Final Recap Before 2020

The California Consumer Privacy Act (CCPA) is just over a month away from going into effect. Are you ready? Take a few minutes to get a final recap of the legislation. 

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13 Nov

Ask the Snail! Hopeful for the Holidays

Author: Lori Paikin

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Direct Mail

 

Have a burning question about Direct Mail that you've been longing to have answered? Ask Zippy! Zippy the Snail has been in the field of marketing since its inception. His wisdom is...

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6 Nov

Complement Your Marketing Programs

Author: Lori Paikin

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Direct Mail

It's been said, "The sum of the whole is greater than the sum of its parts." This philosophy has never been truer when it comes to marketing in the 21st century. 

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