NaviStone’s platform allows brands to acquire new customers by using online intent data and delivering high-response personalized direct mail within 24 hours. We call this Digitally Powered Mail.
With other direct mail marketing solutions, and direct mail in general, you always run the risk that your mail piece goes straight in the recycle bin. Potential customers know when they're getting a mass, non-personalized sales flyer from a direct mail marketing company. At NaviStone, we do it differently. We apply digital signals so you can personalize direct mail based on intent.
We understand the importance of privacy in this day and age, and we're proud to comply with all regulations regarding solicitation and mailings.
Unlock a new universe of "ready to engage" consumers. With NaviStone’s Digitally Powered Direct Mail, site visitors receive mail that’s personalized to them based on their browsing habits. They aren't getting the same mail as someone down the street. And, since the mail is personalized, you're getting the best possible shot at converting them to a customer. Our personalized approach lets customers know that you care about their needs and that you're working to create a one-on-one customer experience.
Welcome back lapsed customers who are "raising their hand", telling you they are ready to buy again. Reaching out to these customers as soon as possible is key. They've remembered that they enjoyed your service in the past, and they're ready to come back. With our printing and Digitally Powered Mail, personalized mailings are created and sent within 24 hours of their visit to your website. This means that what you offer will still be fresh in their minds, and they'll likely be pleasantly surprised to hear from you in their mailbox.
Leverage intent data to reach customers across any marketing channel with dynamic content. When you reach across marketing channels to let your customers know about the services and products you provide, you're making it easier to hit different generations, genders, socioeconomic brackets, and more. We'll work with you to understand your target audience, and we'll use our data to enhance your communication across several platforms.
Traditional direct marketing contact strategies are driven entirely by past purchase behavior. As that data ages, it becomes less predictive of future responsiveness. Keeping the consumer's privacy a first priority, NaviStone® invented a progressive technology that models the browsing behavior of prospects and customers to determine who might be interested in making a purchase. This solution uses the power of intent to improve the productivity of your direct marketing program. Our proven approach to customer acquisition, retention, and reactivation allows us to create a list of unique, engaged website visitors to include in your marketing campaigns.
When you're looking for a direct mail company, we know that you have choices. We're glad you're considering NaviStone. Feel free to reach out to us with any questions so that we can help you determine the strategy to help move your business.