Traditional direct marketing contact strategies are driven entirely by past purchase behavior. As that data ages, it becomes less predictive of future responsiveness. Keeping the consumer's privacy a first priority, NaviStone® invented a progressive technology that models the browsing behavior of prospects and customers to determine who might be interested in making a purchase. This solution uses the power of intent to improve the productivity of your direct marketing program. Our proven approach to customer acquisition, retention, and reactivation allows us to create a list of unique, engaged website visitors to include in your marketing campaigns.
