NaviStone combines classic direct mail with digital retargeting and provides the newest, most responsive marketing channel; web-powered direct mail. Website visitors are showing their intent through the products and pages they browse. Transform these engaged browsers into responsive customers through the most responsive marketing channel - direct mail.
Unlock a new universe of "ready to engage" consumers.
Welcome back lapsed customers who are "raising their hand", telling you they are ready to buy again.
Leverage intent data to reach customers across any marketing channel with dynamic content.
Traditional direct marketing contact strategies are driven entirely by past purchase behavior. As that data ages, it becomes less predictive of future responsiveness. Keeping the consumer's privacy a first priority, NaviStone® invented a progressive technology that models the browsing behavior of prospects and customers to determine who might be interested in making a purchase. This solution uses the power of intent to improve the productivity of your direct marketing program. Our proven approach to customer acquisition, retention, and reactivation allows us to create a list of unique, engaged website visitors to include in your marketing campaigns.
“Then we introduced postal retargeting through NaviStone, and can I say, the results were mind blowing. If you aren’t doing these than you are missing the boat.” Senior Managing Director at Free People eCommerce and Brand Marketing