Success Story
Sleep Number is Driving Incremental Sales with Direct Mail Partner Platform
Results
91%
Of mail delivered within 48 hours
44%
Incremental in-store sales revenue generated
Problem
Sleep Number needed to bridge the gap between online interest and offline sales. They wanted to re-engage high-intent shoppers and drive them into stores quickly.
Solution
Using NaviStone’s triggered direct mail, Sleep Number delivered personalized mailers to online browsers within 24 hours of their online activity. This real-time connection was relevant, timely, and impactful.
Retailers Love NaviStone! Hear Their Stories
We love NaviStone's retargeting. We were running a successful program like this for years with another partner, but we've more than doubled our success since moving to NaviStone. They are a much more strategic partner and great at targeting. I highly encourage you to look into NaviStone because it's really benefited us.