NaviStone Blog

Reflecting on a Remarkable Q2 2023: Top Events and Conferences that Inspired and Connected Marketers across Industries!

We hope you had a fantastic holiday! As we bid farewell to the second quarter of 2023, we wanted to take a moment to share some highlights from the exciting events and conferences that we had the pleasure of attending. These gatherings spanned a wide range of industries, from retail to travel to digital marketing agencies, and offered a wealth of invaluable insights and networking opportunities.

Join us as we dive into the fascinating world of MarTech and explore its transformative impact on businesses across industries. In this blog, we'll unravel the complexities of MarTech, highlight its key benefits, and showcase how it is reshaping the way organizations connect with their target audiences.

We're thrilled to bring you the highly anticipated Part 2 of our exclusive interview series on Navigating Data Privacy. Join our Chief Revenue Officer, Lori Paikin, as she delves deeper into the complexities of data privacy with renowned legal expert David Bertoni from Brann & Isaacson.

Plug in your earbuds and take a listen to our very own Chief Revenue Officer, Lori Paikin, as she teams up for an EXCLUSIVE interview with Legal Expert, David Bertoni from Brann & Isaacson. 

In this digital era, where personal information is more accessible than ever, understanding the evolution of privacy regulations becomes paramount. Join us as we traverse the corridors of time, uncovering the key milestones that have shaped the legal developments and paradigm shifts that have influenced how states are working to safeguard consumer data.

Is it possible for brands to connect with unknown browsers after they leave your site? The answer is yes! Retargeting via direct mail is very effective. Digitally Powered Direct Mail is done quickly and delivered directly to their mailbox leaving a long lasting impression. Take a minute to learn how marketers can have a successful retargeting program, and win over unknown browsers today with the ultimate customer experience.

As the back to school season approaches once again, marketers are presented with a golden opportunity to tap into a lucrative market: students. To help marketers make the most of this time, check out these valuable insights and tips on how to create impactful campaigns in 2023. 

Bob Adams joined the NaviStone team in late 2022 as Vice President of Business Development, Travel, Transportation & Hospitality. His role includes introducing travel and hospitality marketers to the Digitally Powered Direct Mail solution and improving the performance of their marketing programs. This week's blog, includes a candid Q&A discussion on the opportunities and challenges Bob has overcome in his journey through travel and hospitality marketing over the years that many in marketing can relate to! 

Direct mail is making a comeback in the digital age. Learn more about the benefits of direct mail, such as its ability to stand out among the noise of digital ads and the personal touch it can provide. 

It is possible for brands to connect with their customers in a more meaningful way, and create the most effective and responsive program available. Take a minute to learn how marketers can now combine the best attributes of each channel for the ultimate customer experience.