In this digital era, where personal information is more accessible than ever, understanding the evolution of privacy regulations becomes paramount. Join us as we traverse the corridors of time, uncovering the key milestones that have shaped the legal developments and paradigm shifts that have influenced how states are working to safeguard consumer data.
Marketing in a Minute — Known VS. Unknown Browsers
Is it possible for brands to connect with unknown browsers after they leave your site? The answer is yes! Retargeting via direct mail is very effective. Digitally Powered Direct Mail is done quickly and delivered directly to their mailbox leaving a long lasting impression. Take a minute to learn how marketers can have a successful retargeting program, and win over unknown browsers today with the ultimate customer experience.
Top 4 Tips for 2023 Back to School Marketing
As the back to school season approaches once again, marketers are presented with a golden opportunity to tap into a lucrative market: students. To help marketers make the most of this time, check out these valuable insights and tips on how to create impactful campaigns in 2023.
Insights from a Travel Marketing Pro: A Q&A with Bob Adams
Bob Adams joined the NaviStone team in late 2022 as Vice President of Business Development, Travel, Transportation & Hospitality. His role includes introducing travel and hospitality marketers to the Digitally Powered Direct Mail solution and improving the performance of their marketing programs. This week's blog, includes a candid Q&A discussion on the opportunities and challenges Bob has overcome in his journey through travel and hospitality marketing over the years that many in marketing can relate to!
Direct Mail: It's What's Trending
Direct mail is making a comeback in the digital age. Learn more about the benefits of direct mail, such as its ability to stand out among the noise of digital ads and the personal touch it can provide.
Marketing in a Minute — Connecting to People
It is possible for brands to connect with their customers in a more meaningful way, and create the most effective and responsive program available. Take a minute to learn how marketers can now combine the best attributes of each channel for the ultimate customer experience.
The Most Fun Blog Post on Generative AI in Marketing That You Will Read Today
Join us on this journey as we delve into the exciting possibilities of generative AI for postcard creative. We will showcase some of the examples of generative AI in action and offer tips and resources for anyone interested in experimenting with this cutting-edge technology.
Insights from a Retail Marketing Pro: A Q&A with MaryBeth Moore
MaryBeth Moore joined the NaviStone team in late 2022 as Vice President of Business Development. Her role includes introducing retail marketers to the Digitally Powered Direct Mail solution and improving the performance of their marketing programs. This week's blog, includes a candid Q&A discussion on the opportunities and challenges MaryBeth has overcome in her journey through retail marketing over the years that many in retail can relate to!
10 Effective Customer Acquisition Strategies for 2023
Customer acquisition is a crucial aspect of any successful business strategy. It's important for marketers to stay ahead of the curve and continuously adapt their approach to attract new customers. In this blog, we'll explore the top 10 customer acquisition strategies for marketers and delve into why customer acquisition is so important in 2023.
NaviStone Appoints New Chief Operating Officer, Cheridy Bell
Cheridy Bell Joins NaviStone as COO and newest executive team hire