Every day we take actions, intending to favorably impact our business. In order to know if an action had that desired impact, we need to be able to measure its outcome. Tune into this Marketing in a...
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Every day we take actions, intending to favorably impact our business. In order to know if an action had that desired impact, we need to be able to measure its outcome. Tune into this Marketing in a...
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This week's blog post is contributed by guest writer, Maggie Korte. Maggie is the Sales & Marketing Intern at NaviStone and a student at the University of Cincinnati, Carl H. Lindner College of...
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Considering direct mail for your next campaign can help you create brand awareness, gain customers, and improve your bottom line. Check out these direct mail stats to help you understand the...
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In this episode of Total Retail Tech Insights, Editor-in-Chief Joe Keenan interviews Jude Hoffner, vice president of product management at NaviStone. Listen as Jude discusses how NaviStone helps...
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In this episode of Who's Mailing What, Paul Bobnak, Direct Mail Evangelist, chatted with Angie Arnspiger, VP, Business Development of NaviStone. Listen in and get the scoop on how the high-performing...
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Direct mail marketing and digital marketing are two of the most popular marketing tactics. But which marketing channels are most effective? The short answer is that traditional direct mail marketing...
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As we end the year with a bang, there is a lot of optimism for 2022. Brands are focused on getting their first party data in order while focused on growth and product expansions. Below are a few...
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