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16 Apr

Intent & Motivation: The Key to Connections

Now more than ever, understanding consumer intent and motivation is critical to connecting with your customers. These two assets will push your brand further with brand loyal advocates. Tune into...

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9 Apr

Podcast — Let's Get Physical

Author: Lori Paikin

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Direct Mail

In this podcast, Lori, practicing social distancing, sits in the studio by herself, talking with Angie Arnspiger, NaviStone’s head of Business Development about the need to include a physical...

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2 Apr

New at NaviStone April 2020

Author: Megan Rainey

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Direct Mail

Get the scoop on what's new at NaviStone®

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26 Mar

NaviStone March News Roundup

What a difference three weeks makes in the fast-moving world of a pandemic. Since originally writing this blog, President Trump has issued a National Emergency, some countries are on full...

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12 Mar

Site Visitors: Deconstructed

As advertisers, you are spending more than $250B annually to drive consumers to your websites. Once you have successfully driven someone to your site, how will you communicate with them and...

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5 Mar

CCPA: Progress Report

With the launch of the California Consumer Privacy Act (CCPA) in January, what impact has this had on advertisers and consumers? Get our recap on how the first two months have gone in this week's...

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26 Feb

Marketing in a Minute: Customer Experience ...The Age of The Customer

What is CX and why is it so critical for brands to get it right? Take a minute to learn why 2020 may actually be the "Year of the Customer" in this week's Marketing in a Minute. 

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19 Feb

Data Science: A Journey

Author: Dave Cameron

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Direct Mail

Follow one Data Scientist through his winding journey in analytics. Dave Cameron joined the NaviStone team in January of 2020. He comes to NaviStone bringing over 25 years of experience in data...

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12 Feb

Ask the Snail! Cookie Confusion Continued...

Author: Lori Paikin

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Direct Mail

Have a burning question about Direct Mail that you've been longing to have answered? Ask Zippy! Zippy the Snail has been in the field of marketing since its inception. His wisdom is...

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5 Feb

Podcast — Let's Talk Data...

Author: Lori Paikin

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Direct Mail

What percentage of consumers trust the marketing and advertising industry? In this episode of Two Gals and Some Data, join Lori and her special guest as they discuss this answer and the hot...

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